Surfer SEO Vs Ahrefs: Which SEO Tool is Better?

Search engine optimization is essential for businesses aiming to boost organic traffic and enhance their online visibility. Among the plethora of SEO tools available, Surfer SEO and Ahrefs stand out as highly recommended and powerful options.

In this comprehensive analysis, we will delve into the intricacies of SEO, conducting a thorough comparison between two prominent tools: Surfer SEO and Ahrefs.

Whether you're an experienced professional or a newcomer navigating the realm of SEO, this article is designed to assist you in selecting the right tools to ride the wave of effective website optimization. So, grab your board, and let's dive into the details!

What is SurferSEO?

SurferSEO is an online software designed to assist in crafting content strategies for websites, landing pages, mobile apps, and PPC campaigns. It serves a dual purpose, allowing users to optimize existing content and generate outlines for new content. Additionally, Surfer incorporates an artificial intelligence writer, enabling the creation of SEO-optimized content autonomously, without human intervention.

Surfer SEO Vs Ahrefs

The system comprises two fundamental components: the research backend and the user interface frontend. The backend utilizes advanced technologies such as AI, machine learning, and NLP to analyze over 500 web signals, providing insights into keyword ideas, content strategies, site audits, and more.

On the frontend, users can effortlessly craft high-performing articles or copies with just a few clicks, without delving into the complexities of the backend. SurferSEO aims to streamline the content creation process, allowing users to focus on enhancing website traffic, subscriptions, and conversions.

Checking in Niche Finder's Website Audit, we found this website was established in 2017, and now it has 921.5k visits per month.

Surfer SEO Vs Ahrefs: Which SEO Tool is Better?

What is Ahrefs?

Ahrefs is a widely recognized SEO and SEM engine, offering core tools like Site Explorer, Content Explorer, Keywords Explorer, Rank Tracker, and Site Audit. Additionally, it provides various free tools catering to webmasters, YouTubers, backlink managers, SERP researchers, WordPress site owners, and competitor analysis teams.

Ahrefs maintains its own web crawler, which is utilized for tasks such as backlink analysis, tracking competitor performance, monitoring keyword updates, conducting site audits, and more. The platform also offers an extensive knowledge base, providing the latest information on SEM, SEO, Google SEO, Bing SEO, and related topics.

Ahrefs is one of the most famous SEO tools, with large number of 9.9 million monthly visits.

Surfer SEO Vs Ahrefs

Surfer SEO Vs Ahrefs: Feature Comparison

Surfer SEO

Surfer SEO offers a diverse set of features aimed at optimizing the ranking factors for your website, incorporating a SERP analyzer, keyword research, and a content editor. This suite allows you to ensure your content aligns with search results even before the writing process begins.

When crafting articles, understanding the target keywords used in searches is crucial, and the SERP analyzer in Surfer SEO facilitates this task. It allows you to organize search results by desktop, mobile, or geographic location.

Surfer SEO's robust keyword research tool generates a list of keywords along with their corresponding monthly search volumes. This tool proves particularly useful for on-page SEO efforts targeting specific locations.

The content editor in Surfer SEO plays a vital role in communicating your page's content to search engines, contributing to improved rankings. It not only conveys the essence of your page but also offers logical suggestions for content enhancement. This includes recommendations on article length, topics, questions to address, and missing keywords. Additionally, this feature seamlessly integrates with Google Docs, streamlining the editing process.


The Ahrefs site explorer tool serves as a valuable resource for comparing your website's traffic and backlinks with those of your competitors.

The tool's organic traffic feature provides insights into the keywords for which your competitors are already ranking, allowing you to explore high-quality keywords for your own website. Additionally, the Explorer tool incorporates a backlink checker, enabling you to assess a website's authority by examining sites that provide backlinks.

Ahrefs' keyword explorer is designed to assist you in discovering the most popular search terms and supports over 100 languages. It not only provides search volume data but also includes click metrics, offering an analysis of the keywords most likely to be clicked by users.

The Rank Tracker is another key feature of Ahrefs, aiding in the analysis of the effectiveness of your strategies. This tool enables you to compare your performance over time with competitors from 170 countries, and it provides the option to receive SEO reports on a daily, weekly, or monthly basis.

Surfer SEO Vs Ahrefs: Pricing Comparison


Lite ($99 per month): This plan encompasses an SEO dashboard, Ahrefs site explorer tool, keywords explorer, Ahrefs URL analyzer, site audit, rank tracker, and alerts.

Standard ($179 per month): Building upon the lite package, this plan incorporates six months of history, a history position chart, SERP updates, batch analysis, content gap analysis from competitors, broken backlinks, outgoing links, domains and countries comparison, calendar view, and reports sharing.

Advanced ($399 per month): Extending the features of the previous two plans, the advanced package introduces dashboard folder organization, Ahrefs search, two years of history, site structure analysis, HTML source viewing, HTTP authentication, and Google data studio integration.

Agency ($999 per month): The agency plan encompasses all features from the preceding plans and adds unlimited history, access management, a pay-by-invoice feature, directory listing, audit log, API access, and Single Sign-On (SSO) functionality.

Ahrefs also offers a 7-day trial for $7.

Surfer SEO

Basic ($49 per month): This plan includes one team member, a content editor for writing and optimizing up to 120 articles per year, auditing up to 240 pages per year, optimizing and tracking two websites, advanced keyword search, and SERP analysis.

Pro ($99 per month): Building upon the basic package, the Pro plan encompasses a content editor for up to 360 articles per year, auditing up to 720 pages per year, optimizing and tracking up to five websites, and allows for three team members.

Business ($199 per month): Extending the features of the previous plans, the Business plan includes a content editor for up to 840 articles per year, auditing up to 1680 pages per year, optimizing and tracking 10 websites, allowing for ten team members, white-labeling of sharable links, and access to Surfer API.

Enterprise (Custom pricing per month): Tailored to specific needs, the Enterprise plan incorporates all features from the previous plans and adds a content editor for a custom number of articles, auditing up to a custom number of pages per year, unlimited team members, a dedicated customer success manager, personalized product training, VIP support, and legal assistance.

Surfer SEO also offers a free 7-day trial.

Conclusion on Surfer SEO Vs Ahrefs

Surfer SEO and Ahrefs stand out as robust tools for optimizing websites, yet they exhibit distinct characteristics.

Surfer SEO places its emphasis on on-page optimization, delivering recommendations to enhance individual pages within your site. It conducts thorough content analysis and juxtaposes your page against those of top-ranking competitors.

Conversely, Ahrefs is a comprehensive SEO tool offering a broader spectrum of features, including backlink analysis, keyword research, and competitor analysis.

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