MarketMuse is a widely used tool in the content optimization software, offering personalized suggestions to enhance your articles based on your chosen topic.
However, its steep pricing plans and additional credit fees may pose affordability challenges for smaller content teams.
To address this, I will introduce 8 MarketMuse alternatives in this article, showcasing their features to assist you in discovering the ideal solution for your needs.
What is MarketMuse?
For a decade now, MarketMuse has been at the forefront of enterprise content strategy and intelligence platforms. It offers a range of valuable features, such as SERP analysis, insights into link-building, and the organization and assessment of existing content.
MarketMuse streamlines the processes of content research, creation, and optimization for businesses. This includes the generation of outlines that provide direction for developing written material that consistently performs well. Marketers utilizing MarketMuse gain access to a wealth of information that aids in content planning and SEO strategy.
Nevertheless, the solution is not without its challenges. MarketMuse users contend with intricate workflows and limited options for keyword research. These aspects contribute significantly to its steep learning curve, requiring users to gradually increase their proficiency in SEO activities over time. All of these factors should be taken into account, especially when considering the higher associated costs.
For more detailed information, please read our reviews on MarketMuse.
8 Best Marketmuse Alternatives 2024
Here are the 8 best alternatives to Marketmuse.
1. Frase
Frase is an SEO content optimization platform equipped with an AI writing assistant.
Ideal for bloggers and content creators seeking to produce high-quality SEO content efficiently, Frase offers features such as content brief generation, an AI writing tool, real-time feedback, suggestions, and a content opportunities dashboard that integrates with Google Search Console for valuable SEO insights.
For a deeper dive into Frase IO’s features, consider reading our detailed Frase IO Review.
2. GrowthBar
GrowthBar, a relatively newer solution, initially started as a Chrome extension for basic keyword and content research, along with link-building analysis.
Expanding into a comprehensive suite of SEO tools, GrowthBar now includes AI-powered copywriting by OpenAI and content briefs based on machine learning.
3. Surfer SEO
Surfer SEO is an excellent alternative to MarketMuse, offering comprehensive SEO optimization features without the high costs.
The core of Surfer SEO is its Content Editor, generating optimized content briefs with detailed instructions based on a target keyword, providing a cost-effective solution for planning, creating, and optimizing SEO content.
Read our full Surfer SEO Review for more detailed information about this platform.
4. Scalenut
Scalenut is an AI-powered content intelligence platform, offering end-to-end content research and writing tools.
Noteworthy is its AI copywriting functionality, capable of generating SEO-optimized content in a fraction of the time. The innovative 'Cruise Mode' can reduce blog post writing time from hours to as little as 5 minutes.
5. SE Ranking
SE Ranking, known for its comprehensive SEO solutions, recently introduced the 'Content Editor' as a robust alternative to MarketMuse.
This feature enables the generation of detailed content briefs, utilizing AI-powered content optimization suggestions throughout the writing process. SE Ranking covers various aspects of SEO, making it an all-in-one tool for research, content creation, on-page SEO, backlink analysis, and more.
6. Dashword
Dashword is a user-friendly and affordable alternative to MarketMuse, designed to streamline research time and simplify content brief creation.
With a starting price of $39 per month, Dashword provides valuable assistance in compiling essential information for content briefs, making it an accessible choice for content marketers.
7. Clearscope
Clearscope, a feature-rich alternative suitable for larger-scale businesses, utilizes AI to create content creation briefs based on provided keywords.
With a keyword discovery tool, content auditing features, and the ability to integrate with browsers like Google Docs or WordPress, Clearscope offers a comprehensive solution for optimizing existing content and generating reports.
For a deeper dive into Clearscope’s features, consider reading our detailed Clearscope Reviews.
8. Content Harmony
Content Harmony, developed by content marketers for content marketers, is a new alternative to MarketMuse.
Offering content briefs, content optimization, and a focus on topic clusters, Content Harmony aims to streamline workflows for the entire content operation, providing a versatile tool for content marketers.
Conclusion on Marketmuse Alternatives
If your content strategy is well-defined, but you're not achieving the desired rankings and outcomes, it could be beneficial to explore the use of content optimization software.
Consider MarketMuse as an effective tool to secure Google rankings. It features a user-friendly editor, a comprehensible optimization report, and supports collaboration among multiple users.
Nevertheless, MarketMuse may not be suitable for everyone. With various options available across different budget ranges, this list aims to assist you in selecting the most suitable one for your needs.
