Constant Contact is a well-known email marketing platform, equipped with a variety of features to aid businesses in crafting and overseeing successful email campaigns.
Nevertheless, considering the unique requirements of your business, there might be alternatives providing specific advantages surpassing those of Constant Contact.
Thus, let's delve into an examination of the top alternatives to Constant Contact.
Why Do People Switch from Constant Contact?
There are several factors driving users to explore alternative platforms instead of sticking with Constant Contact. Based on user feedback, competitors of Constant Contact tend to excel in the following areas:
1. Pricing: Constant Contact isn't the most budget-friendly option available. Many users find more affordable email marketing software or even opt for free alternatives to Constant Contact.
2. Email Marketing Automation: Constant Contact's automation capabilities are basic. While it offers autoresponders and triggers emails based on clicked links or non-openers, it lacks the sophisticated if/then logic and automation workflows found in competitors' offerings.
3. Lack of Mobile Email Preview: Constant Contact lacks a preview for mobile email, leading to frequent formatting issues reported in user reviews.
4. Dated Templates: Some users find Constant Contact's email templates to be outdated and basic in design. While the email editor is efficient, it lacks extensive design features, contributing to this perception.
7 Best Constant Contact Alternatives
Here are the seven best Constant Contact alternatives in 2024.
Mailchimp
Mailchimp presents itself as a compelling alternative to Constant Contact in the realms of marketing automation and CRM. Renowned for its user-friendly interface, Mailchimp simplifies the process for businesses to navigate and harness its features efficiently.
Whether you're a small business proprietor or a seasoned marketer, Mailchimp offers a seamless experience, enabling effortless creation and management of email campaigns, automations, and customer relationships.
Moosend
Moosend is a contemporary email marketing platform, highly favored by SMBs, startups, eCommerce establishments, SaaS providers, agencies, and publishers. Noteworthy features include tools tailored for eCommerce, such as cart abandonment and product recommendations.
With a user-friendly interface, Moosend caters to users of all skill levels, boasting an intuitive drag-and-drop email editor and the capability to design HTML email newsletters from scratch, thereby facilitating a customizable and efficient email marketing experience.
For a deeper dive into Moosend's features, pros and cons, read our guide on Moosend Review.
Brevo
Brevo (formerly SendinBlue) emerges as an affordable alternative to Constant Contact, offering robust marketing automation and CRM tools at accessible price points. Designed to accommodate businesses of varying sizes, Brevo stands out for its user-friendly interface, facilitating seamless navigation and utilization of features.
From eye-catching email campaigns to automation workflows, Brevo empowers businesses to efficiently engage with their audience and cultivate customer relationships without straining their budgets.
Campaigner
Established in 1999, Campaigner offers a comprehensive suite of email marketing tools, including SMS marketing, landing pages, automation, and AB testing. With a vast array of integrations and 24/7 support, Campaigner caters to businesses seeking robust marketing automation solutions.
Featuring a variety of email templates, a drag-and-drop editor, and support for personalization and dynamic content, Campaigner facilitates tailored email campaigns and seamless SMS marketing integration, making it an attractive alternative to Constant Contact.
GetResponse
GetResponse is another compelling alternative to Constant Contact, particularly renowned for its robust marketing automation capabilities. Providing a user-friendly platform, GetResponse enables businesses to create sophisticated automation workflows to effectively engage with their audience and nurture customer relationships.
Whether it's personalized email campaigns or complex automation sequences, GetResponse empowers businesses to automate their marketing efforts and drive meaningful interactions with ease.
For more detailed information, please read our complete guide on Getresponse Review.
ConvertKit
Designed by creators, for creators, ConvertKit focuses on helping creators expand their audience and monetize their work effectively. With features tailored for monetization, ConvertKit facilitates revenue generation through avenues like eBook sales, paid newsletters, music distribution, and coaching sessions.
Through targeted email automations geared towards feedback collection, product launches, webinar hosting, and sales, ConvertKit empowers creators to grow their businesses and connect with their audience on a deeper level.
Benchmark Email
Founded in 2004, Benchmark Email offers a comprehensive email marketing software equipped with landing pages, automation, integrations, and an easy-to-use email editor. Catering to businesses new to email marketing, Benchmark Email provides essential tools for newsletter distribution and basic email automation.
With support for drag-and-drop editing, plain text composition, and HTML email importation, Benchmark Email facilitates a user-friendly email marketing experience, complemented by 24/7 multilingual support.
Conclusion: Constant Contact Alternatives
In summary, you can see why Constant Contact is beginning to lag behind the competition.
The landscape of email marketing is evolving with an increasing number of providers offering superior features at more competitive prices.
It's important to acknowledge that there isn't a one-size-fits-all solution when it comes to selecting an email service provider. Each platform caters to businesses of varying sizes and with unique marketing requirements.
